Re-Inventing The Home Of The Future: How Evolving Shopping channels, Consumer Behaviour trends and Emerging Business Concepts is Changing the Home Industry

Digitalisation is transforming the home industry like never before. The emergence of direct-to-consumer brands is putting the power of choice back into the hands of consumers. The prevalence of do-it-for-me behaviour, even in Western markets, has led to the rise of home renovation start-ups that can provide turn-key solutions for consumers.

Smart, Sustainable and Personalized: Reaching the New Consumer

The Indian Home Industry has undergone radical changes in terms of organized retailing over the past few years. Growing adoption of luxury home furnishing products in India across various industries and rising adoption of branded products, surging purchasing power of consumers, growing government focus to promote domestic manufacturing, and increasing FDI inflow are all huge positives for the country’s home Home Industry. We present leaders from across Home industry covering Design, Manufacturing, Retailing to Innovators who have changed the business

Category1: Most Admired Home Retailer in Large Format Retailing over 30,000 sq.ft.
Category2: Most Admired Retailer in Single Brand Retailing (Home Furnishing)
Category3: Most Admired Retailer in Single Brand Retailing (Kitchen & Accessories)
Category4: Most Admired Retailer in Single Brand Retailing (Bath Fittings)
Category5: Most Admired Innovation in Retailing (Store Design, Technology, Marketing)

"According to latest research as many as 55% of consumers are willing to pay more to a brand that aligns with their beliefs. What is the purpose of your brand? What do you stand for? And perhaps, most importantly of all, how do you communicate it authentically?

This Power Panel focusses on brand values that are authentic and relevant to customer perception and how do you connect your customers with something they believe in."

Category1: Most Admired Brand in Home Furnishing
Category2: Most Admired Brand in Bath & Bath Fittings
Category3: Most Admired Brand in Flooring & Tiles
Category4: Most Admired Brand in Furniture
Category5: Most Admired Brand in Homeware

What will the world look like 10 years from now and how will living spaces be impacted? There is specific data around Consumer sensibilities and intelligence on how consumer behaviour will evolve.

HOME & HOME+ PRELUDE takes you through the 4-point game-plan for a powerful Home Business. Because let’s face it, in the current era of millennial culture of zero-to-minimal brand-stickiness, if you don’t get it right, customers will go to someone who does it right. We bring together an elite group of business leaders to explore innovations, trends and strategies to enhance business in today’s digitally competitive environment.

Digital Disruption: Digital has helped build a parallel narrative of inductive doctrines where focus is on looking at convergence between functions, breaking down functional silos within organizations by adopting a customer-centric approach.

Channel Proliferation: The proliferation of channels including online does change the game and having a multi-channel strategy is critical.

Think NOW, Buy NOW: Shorter lead times from Design to Manufacturing to Retailing will be the future of Home & Home furnishing business. it is more profitable to sync with customers and offer them what they want to buy NOW

Experience Matters: Providing the best customer experience is how businesses can gain loyal customers. Loyal customers, are, without a doubt, the backbone on which businesses survive."