Mahesh carries with him over two decades of experience in Sales, Marketing and Business Management ,With a Masters in Management riding on a degree in Mechanical engineering and  current pursuit of a doctorate in Management Strategy, he firmly believes that Execution built into strategy is the key to success. He has been part of pioneering concepts in the Home Retail Space for nearly a decade now and has  handled leadership profiles with the Future group and the KK Birla group in Home retail prior to joining Deepak Fertilisers. Currently the CEO of Creaticity, Formerly Ishnya and the home retail venture hous!fe & The Home Sukh, he believes that he and his team possess the ability and passion to realise the original vision of the company, that of being a unique destination in the categories they serve.